The Evolution of Penn State’s White Out Game
Last spring’s television draft for the Big Ten had no dramatic moments, as CBS, NBC, and Fox engaged in numerous emails and calls to finalize their broadcast packages. “It’s just emails flying back and forth,” stated Kerry Kenny, the Big Ten Conference’s chief operating officer. While the conference appreciates its partnerships, the networks remain fierce competitors, and what benefits one may not suit the others.
Currently, the Big Ten is under a seven-year media rights agreement with Fox, CBS, and NBC that began in July 2023. This new arrangement has changed the landscape for Penn State fans, impacting key game elements like start times and prime-time matchups. Penn State’s celebrated White Out game, set for Saturday at 8 p.m. against Washington, faces unique challenges, making it difficult to secure a prime-time slot, which is essential for the game’s electrifying atmosphere.
Impact of Broadcast Decisions on Game Scheduling
This year’s White Out comes on the heels of a tough loss to No. 2 Ohio State, and fans find it unusual that such an important event in the season is happening late and is only available on Peacock, a subscription streaming service. The decision to air the game on Peacock stemmed from a strategy to accommodate network partners while fulfilling Penn State’s request for a night game. Previously, Penn State had ensured that it would have a prime-time slot for the White Out game, but as the networks drafted selections, the conditions changed.
In a conference with 18 teams across three time zones, fans must adapt continually. Only once before, in 2015, did a White Out occur in November. The 8 p.m. start time was confirmed just last Saturday, putting fans in a difficult position since this is only the second time Penn State football will appear on Peacock, following last year’s game against Delaware.
New Viewing Options and Fan Experience
Additionally, this White Out will be showcased in 23 IMAX theaters, predominantly in Pennsylvania, New Jersey, Maryland, and Washington—though, notably, the nearest theater to Happy Valley is over 90 minutes away in York, PA. This innovative approach aims to provide a distinct viewing experience for fans, paralleling NBC’s previous successful ventures with special broadcasts. IMAX theaters will offer an immersive atmosphere, allowing fans to engage in communal viewing with amenities like food and drinks, which adds a new dimension to out-of-venue sports events.
Despite the unconventional circumstances surrounding this season’s White Out, including the recent noon game against Ohio State that drew impressive viewership, fan enthusiasm remains high. However, criticism has surfaced due to the variations in White Out events this season, affecting the lead-up’s usual excitement. Head coach James Franklin even chose not to wear white this week, signaling a shift in the week’s energy following the Ohio State loss.
The Future of Penn State’s White Out Tradition
Looking ahead, the challenge for Penn State will be maintaining its White Out tradition within the constraints imposed by the Big Ten’s television partners. Athletic director Pat Kraft connected with conference stakeholders to emphasize the significance of the White Out to fans, the community, and the broader sports atmosphere. The visual impact of the game, featuring a sea of over 100,000 fans in white, is crucial, particularly during prime-time slots which are often booked months in advance.
As the college football landscape evolves, the commitment to ensuring the White Out continues is evident. Although future scheduling may be less predictable, the intention remains strong to maintain this enduring tradition. New opportunities like game presentations in theaters could potentially redefine how fans enjoy these critical matchups.
Source and credits: www.nytimes.com
Cats:
